Great taste doesn’t need much, especially if it is experienced at the right moment. A unique sampling campaign made just that possible: a popular tuna brand met one of the most effective touchpoints of all – the restaurant. Product sampling in the restaurant: why it’s an ideal place Restaurants are more than just places to
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Why sample campaigns must be measurable Samples are a key sales promotion tool. They play a decisive role in product marketing and direct marketing when it comes to acquiring new customers and retaining existing customers. But how successful is a sampling campaign really? In order to fully exploit the potential and prove the ROI, targeted
Why samples make a big impact in unexpected moments such as Father’s Day! Small gifts, big impact: surprising samples for Father’s Day The Father’s Day is the perfect opportunity to show your appreciation. But instead of the classic tie or beer gift, more and more people are opting for goodies and free samples that surprise
Summertime is sampling time: emotional, efficient & precise. Reach your target group directly with Freudebringer Touchpoint Sampling!