Why sample campaigns must be measurable Samples are a key sales promotion tool. They play a decisive role in product marketing and direct marketing when it comes to acquiring new customers and retaining existing customers. But how successful is a sampling campaign really? In order to fully exploit the potential and prove the ROI, targeted
Tag Archives: Touchpoint-Sampling
Summertime is sampling time: emotional, efficient & precise. Reach your target group directly with Freudebringer Touchpoint Sampling!
Outdoor sports enthusiasts and active families are discerning consumers – they are looking for high-quality, functional products that enhance their experience. But how do you reach these target groups effectively? Traditional advertising often reaches its limits here. Referral marketing through sampling campaigns at relevant outdoor touchpoints , on the other hand, enables direct, credible product
In just three months it will be that time again: Christmas! It’s a good thing that we at Freudebringer can take care of your product sampling in a very uncomplicated manner. With our tens of thousands of network partners in Austria, Germany and Switzerland, your products are sure to be represented at all winter hotspots!
When trusted people recommend products and distribute them at the appropriate location, this is called touchpoint sampling. But that is not all … Wastage, an unsuitable brand environment, complicated processing, unmotivated distribution staff, complicated logistics – classic product sampling often costs those responsible for marketing more effort than benefit, neither benefits the brand nor can