Breakfast as an ideal FMCG touchpoint When the smell of freshly baked goods wafts through the bakery, it is exactly the right time to make an impact with brand messages. Our distribution showed that referral marketing with product samples works best where people are open to new things, such as when picking up bread. In
On World Animal Day, our very special sampling campaign in Switzerland showed how much impact small gestures can have. Dog snacks were distributed at over 300 locations throughout the country – not anonymously, but personally. From people you trust. And with a touching message: Adopt instead of buy.Touchpoint Sampling became a mouthpiece for animal welfare
Why advertising materials are more than “just decoration” in sampling In the environment of physical product sampling, be it in hairdressing salons, fitness centers or medical practices, visual accompanying materials are more than just add-ons. Displays & flyers in product sampling make a significant contribution to how a product is perceived and whether it will
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