Great taste doesn’t need much, especially if it is experienced at the right moment. A unique sampling campaign made just that possible: a popular tuna brand met one of the most effective touchpoints of all – the restaurant. Product sampling in the restaurant: why it’s an ideal place Restaurants are more than just places to
Outdoor sports enthusiasts and active families are discerning consumers – they are looking for high-quality, functional products that enhance their experience. But how do you reach these target groups effectively? Traditional advertising often reaches its limits here. Referral marketing through sampling campaigns at relevant outdoor touchpoints , on the other hand, enables direct, credible product
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