Author Archives: freude

Product sampling in the restaurant as a touchpoint: enjoyment meets brand moment

Produktsampling im Restaurant als Touchpoint: Genuss trifft Markenmoment

Great taste doesn’t need much, especially if it is experienced at the right moment. A unique sampling campaign made just that possible: a popular tuna brand met one of the most effective touchpoints of all – the restaurant. Product sampling in the restaurant: why it’s an ideal place Restaurants are more than just places to

Product sampling in the DACH region: more reach, less effort

Produktsampling im DACH-Raum: Mehr Reichweite, weniger Aufwand

Whether in Germany, Austria or Switzerland – if you want to build brand awareness in the entire DACH region, there is no way around clever product sampling. Even better: product sampling in the DACH region with Freudebringer as an experienced sampling agency allows you to plan the entire campaign centrally. Efficient, targeted and perfectly tailored to your target group.

Students as a target group for product sampling: making the most of the start of the semester

Studenten als Zielgruppe für Produktsampling- Semesterbeginn optimal nutzen

The start of the semester is the ideal time to reach students as a target group for product sampling. Thousands of young people are starting a new phase in their lives, are open to new things and are particularly receptive to free samples. This is exactly where clever brands come in to make initial contacts

NÖM Fasten: How touchpoint sampling with yoga socks and mats becomes a brand moment

NÖM Fasten: Wie Touchpoint-Sampling mit Yoga Socken und Matten zum Markenmoment wird

NÖM Fasten Touchpoint Sampling meets conscious lifestyle Experience the fasting period consciously – exactly where exercise and nutrition play a central role. This is why we have optimally positioned NÖM Fasten with our touchpoint sampling approach in premium fitness studios such as John Harris Fitness and Holmes Place Austria. Targeted placements enabled the brand to

Samples as sales promotion: you should know these KPIs

Proben als Verkaufsförderung: Diese KPIs solltest du kennen

Why sample campaigns must be measurable Samples are a key sales promotion tool. They play a decisive role in product marketing and direct marketing when it comes to acquiring new customers and retaining existing customers. But how successful is a sampling campaign really? In order to fully exploit the potential and prove the ROI, targeted

Sales promotion measures in the fall: inspire customers with free samples

Verkaufsfördernde Maßnahmen im Herbst: So begeistern Marken ihre Kunden saisonal

Autumn sampling ideas with sales-promoting measures When the leaves fall and the days get cooler, it’s not just nature that changes, but also people’s consumer behavior. Now is the perfect time for brands to attract new customers or surprise existing customers with targeted sampling campaigns using sales promotion measures such as free samples in the

A goodie/sample for Father’s Day:

Ein Goodie zum Vatertag: Warum Proben in unerwarteten Momenten große Wirkung zeigen

Why samples make a big impact in unexpected moments such as Father’s Day! Small gifts, big impact: surprising samples for Father’s Day The Father’s Day is the perfect opportunity to show your appreciation. But instead of the classic tie or beer gift, more and more people are opting for goodies and free samples that surprise

Product sampling is recommendation marketing and that is precisely why it is so effective!

At a time when consumers are inundated with countless advertising messages every day, trust is the new currency in marketing. Traditional forms of advertising are losing credibility – genuine recommendations, on the other hand, are gaining. This is exactly where product sampling comes in: It is much more than just handing out test products. It

Brand experiences that last: summertime is sampling time!

Summertime is sampling time: emotional, efficient & precise. Reach your target group directly with Freudebringer Touchpoint Sampling!

Outdoor sampling: How brands convince through targeted referral marketing

Outdoor-Sampling: Wie Produkte durch gezieltes Empfehlungsmarketing überzeugen

Outdoor sports enthusiasts and active families are discerning consumers – they are looking for high-quality, functional products that enhance their experience. But how do you reach these target groups effectively? Traditional advertising often reaches its limits here. Referral marketing through sampling campaigns at relevant outdoor touchpoints , on the other hand, enables direct, credible product

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