In Europe, around 100 kg of food is thrown away per person per year. Another 200 kg of food comes from production, logistics and retail*. These values do not have to be the case. Target group-specific sampling via network partners makes a valuable contribution. It is important to us that the right products reach the
85% find samples or product samples, i.e. product sampling, interesting. A high level of approval which, according to a Marketagent study, is not surprising. Although people reflect on beautiful pictures, when it comes to purchasing decisions, points such as price/performance or the opportunity to try out a product beforehand are crucial. People want to experience
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